re|direct, the Greek independent online marketing & communications agency, became the latest member of the international network of independent agencies thenetworkone.
Thenetworkone is a “network on demand” with 300+ agencies in more than 65 countries around the world. Amongst its members are some of the world’s leading independent marketing communications agencies. Agencies like Happiness Brussels, the winner of this year’s Grand Prix in Design at the Cannes Festival with the iQ Font campaign for Toyota, or Engine London, IQ Marketing Moscow, Swirl San Francisco and Taproot India, winner of last year’s Grand Prix PR at Cannes. Its clientele includes ExxonMobil, Johnson&Johnson, Dyson, GSK, Honda, Grand Marnier amongst others.
As Julian Boulding, President of thenetworkone
, said, “for us, meeting re|direct was a highlight of the recent Creativity 360ο
conference. They are one of the most innovative, creative and forward-looking agencies we have found – not just in Greece, but from a European perspective also. We are delighted that they are joining thenetworkone. We hope that thenetworkone will not only be able to introduce new international clients to Manos and his team, but also help re|direct to offer world class services to Greek companies with international operations. Thenetworkone is not a traditional network. It’s custom-built around the needs of individual marketing clients and their lead agencies. It’s a business model designed for the 21st century, providing access to cutting edge new agencies and technologies, as well as more established firms.
For Manos Paterakis, CEO & accounts redirector, re|direct, “being part of thenetworkone is significant to us. We are a fast-growing, ideas-driven agency that brings together creativity and technology. A task that makes it almost imperative for us not to limit ourselves in the Greek market, but to reach out to other established or growing markets. That’s why we brought in Christos Dokos aboard as he has the experience to run and coordinate such collaborative projects. Joining thenetworkone will give us that ability since their big difference is that their agencies work together truly because they want to, not because they are owned by a group. We are looking forward to working with them and to exchange knowledge, experience and insights to the benefit of our clients.”
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